THE MINDSET
They judge us by what’s on the surface — the sports we do, the clothes we wear, the people we’re around. But NO OFFSEASON runs deeper. It’s a mindset — one of relentless effort, total commitment, and zero excuses.
No complaints. No quitting. No days off.
ADAPTABILITY
With the right skills, friends, knowledge and gear, every condition becomes an invitation.
Sun shines, go paragliding or run up that mountain. Wind blows – go kitesurfing.
Fresh snow, go ski mountaineering. With the right mindset, there’s never a wrong time.
DO IT FOR YOU
We’re not here for your picture-perfect mountain shots on social media. We don’t need to be loud, show off, or chase attention. What really matters is the effort and the result. Even if it’s not on Strava or Instagram, it still counts. Because the only one you’re proving anything to… is you.
STORY
The brand was founded in the Autumn of 2020, but the vision has been around for much longer.
SHREDDYS
Long time ago, there was a group of friends of alpine ski racing athletes. Soon they discovered backcountry skiing and stopped training on piste. The racing club was not amused about it and decided to stop supporting them, so they did their own thing. "SHREDDYS" was born, a group of 15 hardcore ski enthusiasts, who filmed everything they did the whole year around, had monthly VLOGS and did yearly season recap films and parties.
NEVER OFFSEASON
We were doing all sports, in every condition, all of the year. We had no limits anymore, so we basically could fill every single day of the year with a cool activity. It did not matter anymore if it was raining or stormy, we just went kitesurfing instead. Max - the soon to be founder of NO OFFSEASON - discovered the sport of paragliding. This incredbile sport would soon take over his whole life. The YouTube Channel "Never Offseason" was born.
NO OFFSEASON
Determined to create a brand with a limitless, freedom craving vision, Max founded the brand of NO OFFSEASON in the autumn of 2020. The first product, the legendary Classic Multiscarf, was very selectively only handed out to kind and authentic people who shared the same vision.
Soon a community of like minded people formed around the Multiscarf, leading to many cool moments, where people all over europe instantly connected. All that just because of wearing a black and white multiscarf, but which meanwhile represented a whole mindset.
X-ALPS // breakthrough
Athletes all over Europe are wearing our products. Max meanwhile became a professional paragliding pilot, launching the brand into the world with his participation at the famous Red Bull X-Alps with NO OFFSEASON as his sponsor. The community has been growing a lot, losing a bit of its hand selected authenticity in its progress, but still remaining absolutely true to the vision.
STATUS QUO // THE FUTURE
We create the world´s first custom developed t-shirt for Hike&Fly athletes. More technical high quality products are following. The brand is growing above its former niche sport of paragliding to all sports.
Welcome to the mindset!
Thanks for your support,